MARKETING a person or group that has the ability to influence the behavior or opinions of others: The influencer is the individual whose effect on the purchase decision is in some way significant or authoritative.
The last trend that is poised to grow in 2019 and the future is the power of online influencers.
Businesses are partnering with powerful consumers who have developed a leading voice and online presence through blogs. Influencers post product reviews and testimonials for items in a real, raw voice and share this information with their followers. This type of advertisement is an effective way to spread the word about a new brand or product.
A third of brands admit to not disclosing influencer partnerships. to read moor click vatnplus.com